Wednesday, September 10, 2008

From Email’s Cold, Hard Grasp

In the United States, more than $650 billion a year in productivity is lost because of unnecessary interruptions, predominately mundane matters, according to Basex. The firm says that a big chunk of that cost comes from the time it takes people to recover from an interruption and get back to work.

And that doesn’t even say anything about time wasted from spam and junk emails, ‘thank you’ emails, BCC emails you got ‘just in case,’ because Rob is trying to cover his back and so on. Email has a strong grasp on us; there’s no denying it. And there’s no denying its value in many business instances.

In a recent article in the NY Times, Luis Suarez, a self-proclaimed social computing evangelist with IBM wrote: I Freed Myself From E-Mail’s Grip. “I quickly realized that the more messages you answer, the more messages you generate in return,” he wrote.

And millions silently nodded their heads in agreement.

Luis is focusing on using other, new technologies to increase productivity. He’s talking about creating an online environment that fosters collaboration allows people to reclaim their productivity. He’s not spouting ideas that you should stop emailing your mother in South Africa. He’s simply saying, see what else is out there and see if you can shift your communications to other tools.

And maybe, just maybe, the professional masses will find that email is not always the best solution.

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